Founded by Rebal Abu Fadel, a mechanical engineer working in acoustics, he brand is a love letter to the art of the build. What started as a fascination with the "why" behind a perfect chord evolved into a search for a specific, unmistakable warmth.

Every Abu Fadel guitar is a statement piece designed to resonate with its surroundings. By blending carefully selected tonewoods with industrial accents of brass and metal, and softening the edges with patterned cloth, Abu Fadel creates instruments that look as rich as they sound.